Associate Partner Digital Strategy Consultant & Trainer
A Cranfield MBA qualified strategist who combines a love of brand with digital and data expertise. As strategic lead on the Dove, adidas and GSK accounts Melanie has worked closely and for years with senior teams who must transform their brand and marketing communications to shift to a consumer-centric, data-driven approach.
Melanie started her career in Planning with boutique digital agency Soup and then moved to Havas helia. Prior to this she was a Publisher at the Guardian. Melanie is a co-founder of the Strat House with business partner Rachel Clarke.